Pure chemistry is the study of what something is, while applied chemistry is the application of that knowledge to a specific aim. The fundamentals of chemistry are pure chemistry and organic chemistry. Only knowing why or what something is more important than knowing what you can do with it. Pure chemistry is concerned with the question of "why is this that way" or "how does this operate," and seeks to answer it.
Applied chemistry is a branch of science concerned with understanding the fundamental chemical properties of materials and developing novel materials with precise uses. The practise of applying past knowledge to attain a goal is known as applied chemistry. Consider applied chemistry as the study and application of information with the objective of assisting (or potentially harming) people or the environment.
Title : Theoretical modeling in organic nanophotonics: Processes and devices
Alexander Bagaturyants, Russian Academy of Science, Russian Federation
Title : The EVA technique in analytical biochemistry
Pier Giorgio Righetti, Milan Polytechnic, Israel
Title : Lattice vibrations and atomic reactions governing reversible behavior of shape memory alloys
Osman Adiguzel, Firat University, Turkey
Title : Are you harming the environment with your research ? Introducing novel environmentally friendly chemistries
Thomas J Webster, Interstellar Therapeutics, United States
Title : Reactive oxygen species (ROS) act as chemical switch from supporting survival to death of cancer cells
Kaushala Prasad Mishra, Bhabha Atomic Research Center, India
Title : H2S: A new comprehension of its role in human activity
Startsev Anatolii Nikolaevich, G.K. Boreskov Institute of Catalysis, Russian Federation